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Grassroots GarveyismThe Universal Negro Improvement Association in the Rural South, 1920-1927$
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Mary G. Rolinson

Print publication date: 2007

Print ISBN-13: 9780807830925

Published to North Carolina Scholarship Online: September 2014

DOI: 10.5149/9780807872789_rolinson

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Rediscovering Southern Garveyism

(p.1) Introduction
Grassroots Garveyism

Mary G. Rolinson

University of North Carolina Press

Garveyism was an ideology spread by Marcus Garvey, a Jamaican of African ancestry, during World War I while promoting the Universal Negro Improvement Association (UNIA) as a global organization with the mission to address racial problems affecting millions of people in the African diaspora. Born in 1887 in St. Ann's Bay, a town in the British West Indian colony of Jamaica, Garvey successfully connected with thousands of laboring blacks around the world, particularly in the United States. After Garvey was deported from the United States in 1927, Garveyism continued to occupy a central role in popular black nationalism and in many other strands of contemporary black thought. This book explores how Garveyism remained very popular and became a catalyst to movements that emerged despite the UNIA's demise in the 1930s. By focusing on UNIA supporters in the rural South, the book sheds light on Garvey's legacy and the importance of the UNIA and its ideals to the intellectual history of African Americans during a period of dramatic demographic, economic, and social transformation.

Keywords:   nationalism, Marcus Garvey, Universal Negro Improvement Association, African diaspora, Jamaica, United States, Garveyism, South, intellectual history, African Americans

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