Jump to ContentJump to Main Navigation
Boss Lady – How Three Women Entrepreneurs Built Successful Big Businesses in the Mid-Twentieth Century - North Carolina Scholarship Online
Users without a subscription are not able to see the full content.

Boss Lady: How Three Women Entrepreneurs Built Successful Big Businesses in the Mid-Twentieth Century

Edith Sparks

Abstract

Mid-twentieth-century women could be “bosses” and “ladies” but this required them to effectively navigate inherent tensions between these two labels, to seize opportunities wherever they found them and sometimes to embrace stereotypical and status quo ideas to support their business success. Boss Lady tells this story, examining the history of three female entrepreneurs who established companies in the 1930s, sold them to major corporations in the 1960s/70s and became some of the first female board members in the country’s largest companies. Tillie Lewis, founder of Flotill Products in Stockto ... More

Keywords: businesswomen, female entrepreneurs, women leaders, female board members, Tillie Lewis, Olive Ann Beech, Margaret Rudkin, Pepperidge Farm, Beech Aircraft, Pepperidge Farm

Bibliographic Information

Print publication date: 2017 Print ISBN-13: 9781469633022
Published to North Carolina Scholarship Online: January 2018 DOI:10.5149/northcarolina/9781469633022.001.0001

Authors

Affiliations are at time of print publication.

Edith Sparks, author
University of the Pacific