The fourth chapter exposes the experience of screen players and particularly of movie stars. It shows how famous actors such as Clark Gable, Katherine Hepburn, and Joan Crawford were subjected to two seemingly contradictory types of management. On the one hand, together with film extras, character actors, and other creative talent, stars were treated as regimented employees, bound by draconian contracts, which essentially alienated them from their labor. On the other hand, they were safeguarded by the studios, pampered with exorbitant salaries and a network of professionals, who worked day and night in order to make them look and sounds good. The aim of both kinds of treatment was to bind the star to the studio and prevent him or her from ever attempting to cash in on their marketable persona on their own.
North Carolina Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.
If you think you should have access to this title, please contact your librarian.